EDA Sponsored: Instagram for Targeted Talent Recruitment

Instagram for Targeted Talent Recruitment

Presenter: Timothy Haines, Digital Media Specialist, Consultant & Trainer,

Symposia Labs

Host & Moderator: Whittaker Associates, Inc.

Recruiting and retaining talent is one of the greatest challenges facing economic development organizations today, and telling your community’s story requires using multiple channels. When it comes to attracting and keeping the millennial workforce, one channel that is often overlooked or under-utilized is Instagram.

Owned by Facebook, Instagram is a powerful tool that uses the Facebook ad platform. Economic development professionals can use Instagram to attract and retain talent by targeting specific job titles, college degrees, and life events, such as "recently moved" or "likely to move soon.”

Join us on Thursday, December 17th at 2:00pm ET for this 90-minute webinar (60-minute presentation; 30-minute Q&A) where our speaker, Timothy Haines, will show us how Instagram can aid economic development professionals in telling their community’s story to attract talent!

What You'll Learn:

• What are the basics of Instagram
• How to use Instagram for target marketing & advertising
• Using advanced tools to schedule and automate your social media marketing efforts
• Next steps for your organization

Sign up Now!

About the Speaker

Timothy Haines, a digital media specialist, consultant and trainer will lead our discussion. As President of Symposia Labs, he directs the social media marketing efforts of several for-profit commercial entities and non-profit organizations using a group of college students as interns.

About the Pro Learning Lab

The Pro Learning Lab (PLL) is a collaborative effort between Blane Canada, Ltd., Consultant Connect, and Whittaker Associates, Inc., working to provide relevant, timely, and educational topics of interest to economic development professionals in a commercial-free webinar format.